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IAB Canada Interactive Roadshow

October 18, 2006 by Kelly Rusk

Today our Ottawa team attended the Interactive Advertising Bureau of Canada’s Interactive Roadshow here in Ottawa and it was fantastic!

It was well-attended, and the presentation was very informative and entertaining. Paula Gignac, President, IAB Canada, facilitated the presentation and was an excellent and very knowledgeable speaker. Also a representative from comScore spoke about latest trends in the Online world, and reps from Yahoo!, Canada.com, Sympatico/MSN and others presented some great case studies about interactive advertising.

The Roadshow continues with Montreal (Oct. 24) and Toronto (Oct. 26) leading up to the “Big Day!” a full day of presentations in Toronto, Nov. 2. Unfortunately I can’t make it, but if you can, it definitely seems worth going to~!

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