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Persuasive e-Marketing

You know you’ve done too much email marketing when…

December 19th, 2006 by Kelly Rusk

This fabulous list is courtesy of Mark Brownlow at the No man is an iland blog. Have you been doing too much email marketing? Check the list to find out…

  • you don’t end friendships or love affairs…you “opt-out” of them
  • you can’t read any text wider than about 600 pixels
  • you can think of 17 different ways to describe something as free without actually using the word “free”
  • the shopping list you give your spouse has all the important items squeezed into the top lefthand corner of the piece of paper
  • you look for the unsubscribe link in direct mail
  • you reject birthday cards that don’t have the postal address of the sender printed on the reverse of the envelope
  • your signature on checks includes your job title, address, phone number, fax number and website address
  • you delete people from your address book if they fail to return your phone calls three times in a row
  • when people accept your dinner invitations, you send out another invitation asking if they’re sure
  • the photos in your wedding album don’t have labels…they have alt tags
  • you send everyone two Christmas cards…one text-only, the other with images and colors

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