Spammers hijack the e-newsletter

January 19th, 2007 by Kelly Rusk

So spammers have finally decided to try to mimic e-newsletters to fool spam filters. Unfortunately if they choose to hijack your brand… you’re in trouble. I haven’t seen any examples yet, but this is definitely a story to watch..

Does your company REALLY need an e-newsletter?
Bulletin vs Newsletter: The short and long of it.
Do you know your spammers?

Posted in Email marketing |

One Response

Says:

January 25th, 2007 at 3:18 am

Maybe after we finish with the war on terror we can have the war on spam.