5 Common headline mistakes & how to avoid them
April 20th, 2007 by Kelly Rusk
As usual, Copyblogger posts a fantastic article to help you write better headlines. I’m sharing this particular post because the advice translates to subject lines as well.
Subject lines can be the crucial difference between someone opening your email, and deleting it right away. Master the subject line, and you’re on your way to e-marketing bliss!
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