Comments on: Positive Web Experiences = More Online Sales http://blog.sitebrand.com/2007/11/12/positive-web-experiences-more-online-sales/ e-marketing blog loosely aimed at the eCommerce industry Tue, 29 Dec 2009 08:55:45 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Kelly Rusk http://blog.sitebrand.com/2007/11/12/positive-web-experiences-more-online-sales/comment-page-1/#comment-7135 Kelly Rusk Tue, 12 Feb 2008 21:05:19 +0000 http://blog.sitebrand.com/2007/11/12/positive-web-experiences-more-online-sales/#comment-7135 @ Melissa - Some technology solutions (disclosure: like Sitebrand offers) can actually trigger on-site abandon shopping cart campaigns, if the email address is not captured, and assuming the person is still on site. (or when they come back) It's not a perfect science, but a great solutions for those who abadon without registering. @ Melissa – Some technology solutions (disclosure: like Sitebrand offers) can actually trigger on-site abandon shopping cart campaigns, if the email address is not captured, and assuming the person is still on site. (or when they come back) It’s not a perfect science, but a great solutions for those who abadon without registering.

]]> By: Melissa http://blog.sitebrand.com/2007/11/12/positive-web-experiences-more-online-sales/comment-page-1/#comment-7132 Melissa Tue, 12 Feb 2008 20:20:08 +0000 http://blog.sitebrand.com/2007/11/12/positive-web-experiences-more-online-sales/#comment-7132 Rishi, How would you track the email addresses of the cart abandoners? Most times they are not logged into an account, so you don't have access to their email information. Thanks, Melissa Rishi,

How would you track the email addresses of the cart abandoners? Most times they are not logged into an account, so you don’t have access to their email information.

Thanks,
Melissa

]]> By: Rishi http://blog.sitebrand.com/2007/11/12/positive-web-experiences-more-online-sales/comment-page-1/#comment-2416 Rishi Tue, 13 Nov 2007 02:10:03 +0000 http://blog.sitebrand.com/2007/11/12/positive-web-experiences-more-online-sales/#comment-2416 Great post. I also don't get why small eTailers don't send emails to 'the lost shopper'. For example if a browser did spend more time than anticipated they could send an email saying "I realize you could not find what you were looking for, is there something I could help you with?" I believe such an email will have a positive effect on the customer and even if that session does not lead to a sale it would give the shopper a reason to come back at a later date. So I agree, personalization can do wonders! Rishi Great post. I also don’t get why small eTailers don’t send emails to ‘the lost shopper’. For example if a browser did spend more time than anticipated they could send an email saying “I realize you could not find what you were looking for, is there something I could help you with?” I believe such an email will have a positive effect on the customer and even if that session does not lead to a sale it would give the shopper a reason to come back at a later date. So I agree, personalization can do wonders!

Rishi

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