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	<title>Comments on: eCommerce Marketers: How does your social media measure up?</title>
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	<link>http://blog.sitebrand.com/2008/02/28/ecommerce-marketers-how-does-your-social-media-measure-up/</link>
	<description>e-marketing blog loosely aimed at the eCommerce industry</description>
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		<title>By: Michelle Greer</title>
		<link>http://blog.sitebrand.com/2008/02/28/ecommerce-marketers-how-does-your-social-media-measure-up/comment-page-1/#comment-7910</link>
		<dc:creator>Michelle Greer</dc:creator>
		<pubDate>Fri, 29 Feb 2008 16:56:39 +0000</pubDate>
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		<description>It seems like the best strategy for social marketing for merchants is to actually listen to their clients and empower employees to actually help them.  So many companies see this is as a burden, but to me, it is a huge advantage.  If you listen, customers will be more apt to participate in social media.</description>
		<content:encoded><![CDATA[<p>It seems like the best strategy for social marketing for merchants is to actually listen to their clients and empower employees to actually help them.  So many companies see this is as a burden, but to me, it is a huge advantage.  If you listen, customers will be more apt to participate in social media.</p>
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