Getting Personal with Sitebrand - Webinar and Podcast Update

June 26th, 2008 by Carolyn Gardner

Just finished a fun webinar with Loren McDonald from Silverpop - watch for it on our archive tomorrow! There was a lot of interest and buzz around mobile devices; specifically the reality of how HTML emails or even multi-part emails are rendering in the mobile environment. We had a ton of great questions and a very engaged group of attendees. If you were one of them, thanks!

For more thoughts and opinions on email, I encourage you to listen to the smart strategies of sitebrand customer ProAthlete (aka justbats.com). And you can do this via a podcast that was recorded live from the floor of the recent Internet Retailer conference in Chicago. This podcast speaks well to the opportunities around triggering capabilities and automation…

PSST - This new “Getting Personal with Sitebrand” podcast series is a natural extension to our webinar series. If you have a topic idea for one of our upcoming podcasts or webinars, I’d love to hear from you!

Posted in Carolyn Gardner, Conversion, Customer Experience, Email marketing, Optimization, eCommerce |

One Response

Loren McDonald Says:

June 27th, 2008 at 1:55 pm

Carolyn - Had a lot of fun doing the Webinar with you yesterday! And truly a lot of great questions and interest in everything related to rendering and mobile devices. While mobile email is in its infancy, it is poised to explode in the next few years as smart phones replace basic cell phones. The challenge for email marketers is developing their messages so that they render reasonably well across all devices in this cross platform (software client, Web client and mobile device) world. Stay tuned, I’m sure we will all be talking a lot more on this issue.

Loren