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	<title>Persuasive e-Marketing &#187; conversions online marketing</title>
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		<title>relevance7: Reviewing the feedback</title>
		<link>http://blog.sitebrand.com/2009/11/20/relevance-7-reviewing-the-feedback/</link>
		<comments>http://blog.sitebrand.com/2009/11/20/relevance-7-reviewing-the-feedback/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 14:57:59 +0000</pubDate>
		<dc:creator>Kevin Butler</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Kevin Butler]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Personalization]]></category>
		<category><![CDATA[Sitebrand]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[relevance7 Preview Series]]></category>
		<category><![CDATA[conversions online marketing]]></category>
		<category><![CDATA[Relevance 7]]></category>

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		<description><![CDATA[With the upcoming release of relevance7, the worlds most revolutionary personalization platform, Sitebrand takes a look at some of the feedback received so far.]]></description>
			<content:encoded><![CDATA[<p>We are four weeks into life with relevance7 and the feedback has been nothing short of amazing. I wanted to take a quick break from our weekly features to share some of the amazing responses we&#8217;ve received.</p>
<p>To say the reaction has been overwhelming is an understatement. It&#8217;s a big win for our R&amp;D team who&#8217;ve tirelessly worked to make a revolutionary personalization platform like relevance7. We&#8217;ve done countless numbers of demo&#8217;s and presentations with customers, prospects, analysts and e-Commerce gurus. While we continue to fill our calendar with these meetings (<a href="mailto:business@sitebrand.com?subject=I Want a Relevance 7 Demo!">Want one?</a>), here&#8217;s some of the exciting feedback we&#8217;ve had (with some added commentary from me):</p>
<blockquote><p><strong>&#8220;This is revolutionary!&#8221;</strong><br />
Thanks.</p></blockquote>
<blockquote><p><strong>&#8220;You mean I can do that without going to my IT team&#8230;&#8221;</strong><br />
Yes! Relevance 7 is designed to have the easiest integration and day-to-day use possible. The emphasis is on letting the marketers do their jobs.</p></blockquote>
<blockquote><p><strong>&#8220;I can historically look at the performance of segments of users even if I didn&#8217;t pre-define them?&#8221;</strong><br />
Relevance 7 captures an incredible amount of data. This is just one of the new features I know users are going to love.</p></blockquote>
<blockquote><p><strong>&#8220;Is it really that easy to personalize a content zone&#8221;</strong><br />
Using the content selector tool, it&#8217;s a matter of clicks. Even I can use it!</p></blockquote>
<blockquote><p><strong>&#8220;No integration, huh&#8230;&#8221;<br />
</strong>Nope. As I said above, it&#8217;s the easiest integration you&#8217;ve ever seen. Couple that with Sitebrand&#8217;s support team and you can&#8217;t go wrong.</p></blockquote>
<blockquote><p><strong>&#8220;Lifetime dialogue with visitors, really?&#8221;<br />
</strong>Sometimes site conversions have life-cycles that require multiple visits (high priced items, luxury goods, vacation packages, etc&#8230;), relevance7 can absolutely hold a lifetime dialogue with visitors.</p></blockquote>
<blockquote><p><strong>&#8220;I can pull in any data source from my back end!&#8230;&#8221;<br />
</strong>Yes. This is another great feature for relevance7. Again, all designed to help marketing professionals do their jobs, drive sales/conversions and create even better web experiences.</p></blockquote>
<p>As you can see, we&#8217;ve received incredible feedback from our demo&#8217;s so far. We have a few surprises for you over the next few weeks here on Sitebrand.com and Sitebrand&#8217;s blog. We hope to hear your thoughts. It&#8217;s an exciting time for Sitebrand, online marketers and the personalization world. relevance7 is now in beta&#8230; and it&#8217;s coming fast! <strong><br />
</strong></p>
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