Visit Sitebrand at IRCE2009, booth 842

Again – 842 is the key here. You’ll need it soon… very soon. You may want to take a second to write it down or get it into your mobile phone. I’ll wait while you do that… … ready to keep reading?

Studies suggest it takes at least 3-5 times of seeing the same message before you start to memorize it. Hopefully the number 842 is beginning to solidify in your mind.

OK, let me take the time to explain the significance of 842. The number 842 is the booth number Sitebrand will occupy during the 2009 Internet Retail Conference & Exhibition next week in Boston, MA.

Was a build up like that necessary to announce an appearance at the IRCE? Absolutely. Sitebrand is the leader in web personalization and to not create a build up like this would only be a disservice to our experience, success and ongoing thought leadership.

But enough about us (but please feel free to ask us more in person next week, in booth 842)… here’s a few topics that directly impact you and Sitebrand solves on a regular basis.

Maximizing search efforts: Alright, you have landing pages for your keywords, but as we all know, those keywords aren’t the only things driving web traffic. What about organic search terms which make up a healthy dose of your steady traffic? How do you speak to visitors who land on your site with natural search? Sitebrand can target those visitors.

Shortening your sales cycles: Bigger ticket items can sometimes incur longer sales cycles before conversions. Chalk it up to researching, comparing, decision making – wouldn’t it be great to properly address those specific needs of your visitors? And if you could, it would probably shorten the average sales cycle. Sitebrand can and has done that.

See any patterns here? Yeah – Sitebrand targets all kinds of visitors. Where other eCommerce solutions may only apply to specific segments or features, web personalization and Sitebrand appeal to everyone.

Booth #842 – Monday June 15th through Wednesday June 17th. See you there!